Stay comfortable for every second—while you’re shaving seconds off your times. The fast, fun Launch GTS 8 features ultra-lightweight materials plus added support to help you stay in your natural motion path
Smart support
All our running shoes prioritize comfort, but our GuideRails® technology adds support by keeping excess movement in check. So you stay in your natural stride, even when you get tired.
Lightweight cushioning
Our dynamic BioMoGo DNA midsole provides the cushioning you need without weighing you down.
Quick transitions
Air-injected rubber at the front of the outsole grips the surface and propels you forward.
Famous — or infamous? — for bold colors and eye-catching styles, the Launch was introduced in the spring of 2009 as a lightweight neutral trainer with a little extra softness. The name was inspired by our Hanson's pro team, who would meet at a boat launch to start workouts around a lakefront path. Despite a brief absence from 2012-2014, the Launch was so loved that in 2015, after a vocal group of runners called for the shoe's return, we introduced the Launch 2.
The Launch continues to keep runners moving fast and light on their feet, now with the option of support.