Introducing the Aurora-BL from our BlueLine Lab. This innovative women's shoe uses all-new technologies to deliver gravity-defying softness, a natural foot strike and a smooth ride. It may not get you to the moon, but you’ll feel like you’re running on it
Supreme softness
Nitrogen-injected DNA LOFT v3 cushioning makes for softer, lighter, more responsive landings.
Smooth transitions
The shaped heel and toe of the Glide Roll technology delivers smooth transitions — perfect for takeoffs and landings.
Natural movement
The unique decoupled midsole allows your heel and forefoot to move independent of each other, so you can move the way your body wants to.
It isn't rocket science. But it's close. Our BlueLine lab dismantles the status quo by fine-tuning rapid prototypes and fast-tracking product development in limited batches. In non-nerd terms, we're releasing one-of-a-kind, never-been-done-before run technology at a sprinter's pace.